Make or buy?

Platform design; why re-invent the wheel?

An online newsroom is a complex platform to build. It requires an in-depth understanding of modern communication trends, media, software development, SEO and social. Not to mention workflow insights of news publishing, user experience and metrics.

This all needs to translated to the basic design of a newsroom, the interface, features and functionality for both users and visitors.

PressPage has incredible experince in this field that we happily share with our clients.

Future-proofing your newsroom platform

Social media evolves rapidly, the Internet and web technology are constantly evolving. These changes have a severe influence on the performance of your newsroom; from news exposure to conversion. If you build a newsroom platform in-house with an existing-not-for-news designed CMS, your IT-team will have to be continually upgrading. Not to mention have a clear vision of how the trends for news publishing are changing.

Press page is constantly working on developing new -and improving existing- features and functionality. We currently power over 600 newsrooms worldwide. Our users -a pool of over 1.000 PR and communication professionals- regularly provide us with great new ideas and imporvements.

Improvement is often based on feedback from clients, making it a crowdsourcing process that benefits everyone.

PressPage has an active open roadmap in which all planned new developments and imporvements can be followed.

Time

By not having to re-invent the wheel and get a head start with over 4 years of experience from over 1.000 professional users accross the globe, your organization will safe time, money and frustration.

PressPage can be implemented in less than a month and be fully integrated in your current web-design and within your domain URL.

Archived releases can be easily imported into the PressPage platform. This with a minimum toll on your own IT department as PressPage will take care of the full implementation.

Savings

Press Page is an out-of-the-box customizable solution that -with an investment of no more than £ 6,000.00 per year, provides savings of 70% to 80% in comparison with a self developed solution.